Media Training

How to write well

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The ability to write well is a fundamental skill, whether you need to write your website, a sales brochure, a press release, an article or a social media post.

This course will teach you how to make your writing interesting, engaging and direct, and how to grab people’s attention and keep it.

The course covers:

  • Writing for different audiences (eg, clients, stakeholders)
  • Top writing tips
  • Planning and structuring your writing
  • Using the right language
  • Writing in the smartphone era
  • Writing for website, marketing, social media and press releases

The course includes a series of practical exercises and by the end, you will have written a blog post or press release plus a series of social media posts.

Fees:

£2,500 per day (maximum 10 people)

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